Free SEO and growth tools
90 SEO & growth tools we review offer a free plan. Filter and sort the table, or open any tool's review.
90 tools
| Details | Pricing | Free plan | Free trial | What the plan includes | Review | |||
|---|---|---|---|---|---|---|---|---|
 Rank Math SEO | 8.5 / 10 | Freemium | $5.99/mo | Yes | — | Free; Pro from $5.99/mo (billed annually) | Review Rank Math | |
 Clarity (Microsoft) Analytics & Data | 8.4 / 10 | Free | Free | Yes | — | Free forever, no limits | Review Clarity (Microsoft) | |
 PostHog Analytics & Data | 8.3 / 10 | Freemium | Free | Yes | Yes | Free up to 1M events/mo; paid usage-based | Review PostHog | |
 Bright Data Instagram Scraper Analytics & Data | 8.1 / 10 | Freemium | $1.50/mo | Yes | Yes | Free (5K records/mo); from $1.50/1K records | Review Bright Data Instagram Scraper | |
 Grafana Analytics & Data | 8.1 / 10 | Freemium | $19/mo | Yes | Yes | Free OSS or Cloud free tier; Pro from $19/mo | Review Grafana | |
 Linkscope Backlink Building Tools | 8.0 / 10 | Freemium | ~$5approximate | Yes | — | From $5 per link | Review Linkscope | |
 Lucky Orange Analytics & Data | 8.0 / 10 | Freemium | $19/mo | Yes | Yes | Free (100 sessions/mo); paid from $19/mo | Review Lucky Orange | |
 ProfitWell Analytics & Data | 8.0 / 10 | Freemium | ~$1K/moapproximate | Yes | Yes | Free (Metrics); Retain perf-based; Recognize ~$1k/mo | Review ProfitWell | |
 Ahrefs Toolbar SEO | 7.9 / 10 | Freemium | $29/mo | Yes | — | Free; Ahrefs plans from $29/mo | Review Ahrefs Toolbar | |
 Plausible Analytics Analytics & Data | 7.9 / 10 | Freemium | $9/mo | Yes | Yes | From $9/mo (cloud); free self-hosted CE | Review Plausible Analytics | |
 Tavily GEO & AI Search Tools | 7.9 / 10 | Freemium | $30/mo | Yes | Yes | Free (1k credits/mo); paid from $30/mo | Review Tavily | |
| Bright Data E-commerce Scraper Analytics & Data | 7.8 / 10 | Freemium | $1.50/mo | Yes | Yes | Free (5K records/mo); PAYG $1.50/1K records | Review Bright Data E-commerce Scraper | |
 Ahrefs Backlink Building Tools | 7.7 / 10 | Freemium | $29/mo | Yes | — | Free (site verified); paid from $29/mo | Review Ahrefs | |
 ChartMogul Analytics & Data | 7.7 / 10 | Freemium | ~$59/moapproximate | Yes | Yes | Free up to $120K ARR; Starter from $59/mo | Review ChartMogul | |
 Databox Analytics & Data | 7.7 / 10 | Freemium | $64/mo | Yes | Yes | Free (3 sources); paid from $64/mo | Review Databox | |
| Amplitude Analytics & Data | 7.6 / 10 | Freemium | $49/mo | Yes | Yes | Free (10K MTUs); Plus from $49/mo | Review Amplitude | |
| 7.6 / 10 | Free | Free | Yes | — | Free (no paid tiers announced as of 2026) | Review Andi Search | ||
 Apify Shopify Scraper Analytics & Data | 7.6 / 10 | Freemium | $5/mo | Yes | Yes | Free ($5 credits/mo); Starter from $29/mo | Review Apify Shopify Scraper | |
| Bright Data Facebook Scraper Analytics & Data | 7.6 / 10 | Freemium | $1.50/mo | Yes | Yes | Free (5K records/mo); PAYG $1.50/1K records | Review Bright Data Facebook Scraper | |
| Bright Data TikTok Scraper Analytics & Data | 7.6 / 10 | Freemium | $1.50/mo | Yes | Yes | Free (5K rec/mo); PAYG $1.50/1K records | Review Bright Data TikTok Scraper | |
| 7.6 / 10 | Freemium | $10/mo | Yes | Yes | Free (OSS self-host); cloud from $10/mo | Review Dagster | ||
 Mixpanel Analytics & Data | 7.6 / 10 | Freemium | $0.28/mo | Yes | Yes | Free to 1M events/mo; Growth $0.28/1K events | Review Mixpanel | |
| 7.5 / 10 | Freemium | $6.94/mo | Yes | Yes | Hosting from $6.94/mo; links from $15 each | Review Accessily | ||
| Apify Instagram Scraper Analytics & Data | 7.5 / 10 | Freemium | $5/mo | Yes | Yes | Free ($5 credits/mo); from $29/mo | Review Apify Instagram Scraper | |
| 7.5 / 10 | Freemium | Free | Yes | Yes | Free plan available; paid plan details not specified | Review LLMrefs | ||
 Pendo Analytics & Data | 7.5 / 10 | Freemium | Customcontact sales | Yes | Yes | Free up to 500 MAUs; paid custom/year | Review Pendo | |
 SerpAPI Google Search API Analytics & Data | 7.5 / 10 | Freemium | $25/mo | Yes | Yes | Free (250 searches/mo); paid from $25/mo | Review SerpAPI Google Search API | |
 SerpAPI Google Trends API Analytics & Data | 7.5 / 10 | Freemium | $25/mo | Yes | Yes | Free (250 searches/mo); paid from $25/mo | Review SerpAPI Google Trends API | |
 Ubersuggest Backlink Building Tools | 7.5 / 10 | Freemium | $12/mo | Yes | Yes | Free plan; from $12/mo (annual) or $29/mo | Review Ubersuggest | |
| Apify Google Search Scraper Analytics & Data | 7.4 / 10 | Freemium | $1.80/mo | Yes | Yes | Free ($5 credits/mo); from $1.80/1K results | Review Apify Google Search Scraper | |
 found.ee Analytics & Data | 7.4 / 10 | Freemium | ~$5/moapproximate | Yes | — | Free tier; paid from ~$5/mo | Review found.ee | |
| 7.4 / 10 | Freemium | Free | Yes | Yes | Free 14-day trial; paid plans from €79/month | Review Omnia | ||
 Outscraper Analytics & Data | 7.4 / 10 | Freemium | Usage-basedpay as you go | Yes | Yes | Free tier; paid from ~$1–9 per 1k results | Review Outscraper | |
 shulex Brand Monitoring | 7.4 / 10 | Freemium | $99/mo | Yes | Yes | Free tier; Pro from $99/mo | Review shulex | |
 Statused Analytics & Data | 7.4 / 10 | Freemium | ~$6.70/moapproximate | Yes | Yes | 30-day free trial; paid from ~$6.70/mo | Review Statused | |
 berries ai Analytics & Data | 7.3 / 10 | Freemium | $99/mo | Yes | Yes | Free (10 sessions/mo); Pro $99/mo | Review berries ai | |
| 7.3 / 10 | Freemium | $160/mo | Yes | Yes | Free (40K spans/mo); Pro $160/mo | Review Datadog LLM Observability | ||
 FullStory Analytics & Data | 7.3 / 10 | Freemium | Customcontact sales | Yes | Yes | Free (30K sessions/mo); paid custom | Review FullStory | |
 Lightdash AI Analytics & Data | 7.3 / 10 | Freemium | $3K/mo | Yes | Yes | Free (OSS self-host); Cloud from $3,000/mo | Review Lightdash AI | |
 Link Explorer (Moz tool) Backlink Building Tools | 7.3 / 10 | Freemium | $49/mo | Yes | Yes | Free (limited); Moz Pro from $49/mo | Review Link Explorer (Moz tool) | |
| 7.3 / 10 | Freemium | See pricing | Yes | Yes | €13.90 per month | Review Linkody | ||
| 7.3 / 10 | Freemium | $19/mo | Yes | Yes | Free tier; Pro from $19/mo | Review rentcast | ||
 Scrapingdog Google Search API Analytics & Data | 7.3 / 10 | Freemium | $40/mo | Yes | Yes | Free (200 credits); paid from $40/mo | Review Scrapingdog Google Search API | |
 VWO Analytics & Data | 7.3 / 10 | Freemium | ~$314/moapproximate | Yes | Yes | Free tier; Starter from ~$314/mo | Review VWO | |
| 7.2 / 10 | Freemium | ~$15approximate | Yes | — | Free account; placements from $15 | Review Adsy | ||
 Afforai Analytics & Data | 7.2 / 10 | Freemium | $3.99/mo | Yes | Yes | Free tier; paid from $3.99/mo | Review Afforai | |
 Apify LinkedIn Scraper API Analytics & Data | 7.2 / 10 | Freemium | $1/mo | Yes | Yes | Free ($5/mo credits); scraping from $1/1k results | Review Apify LinkedIn Scraper API | |
| Apify TikTok Scraper Analytics & Data | 7.2 / 10 | Freemium | $5/mo | Yes | Yes | Free ($5 credits/mo); platform from $29/mo | Review Apify TikTok Scraper | |
| Bright Data SERP API Analytics & Data | 7.2 / 10 | Freemium | $1.50/mo | Yes | Yes | Free (5K req/mo); PAYG $1.50/1K req | Review Bright Data SERP API | |
| 7.2 / 10 | Freemium | $24/mo | Yes | Yes | From $24/month | Review BuzzStream |
PostHog Analytics & Data8.3 / 10Freemium · Free · Free trial
Free up to 1M events/mo; paid usage-based
Freemium · $1.50/mo · Free trial
Free (5K records/mo); from $1.50/1K records
Grafana Analytics & Data8.1 / 10Freemium · $19/mo · Free trial
Free OSS or Cloud free tier; Pro from $19/mo
Lucky Orange Analytics & Data8.0 / 10Freemium · $19/mo · Free trial
Free (100 sessions/mo); paid from $19/mo
ProfitWell Analytics & Data8.0 / 10Freemium · ~$1K/mo · Free trial
Free (Metrics); Retain perf-based; Recognize ~$1k/mo
Freemium · $9/mo · Free trial
From $9/mo (cloud); free self-hosted CE
Tavily GEO & AI Search Tools7.9 / 10Freemium · $30/mo · Free trial
Free (1k credits/mo); paid from $30/mo
Freemium · $1.50/mo · Free trial
Free (5K records/mo); PAYG $1.50/1K records
ChartMogul Analytics & Data7.7 / 10Freemium · ~$59/mo · Free trial
Free up to $120K ARR; Starter from $59/mo
Freemium · $5/mo · Free trial
Free ($5 credits/mo); Starter from $29/mo
Freemium · $1.50/mo · Free trial
Free (5K records/mo); PAYG $1.50/1K records
Freemium · $1.50/mo · Free trial
Free (5K rec/mo); PAYG $1.50/1K records
Freemium · $10/mo · Free trial
Free (OSS self-host); cloud from $10/mo
Mixpanel Analytics & Data7.6 / 10Freemium · $0.28/mo · Free trial
Free to 1M events/mo; Growth $0.28/1K events
Freemium · $6.94/mo · Free trial
Hosting from $6.94/mo; links from $15 each
Freemium · $5/mo · Free trial
Free ($5 credits/mo); from $29/mo
Freemium · Free · Free trial
Free plan available; paid plan details not specified
Freemium · $25/mo · Free trial
Free (250 searches/mo); paid from $25/mo
Freemium · $25/mo · Free trial
Free (250 searches/mo); paid from $25/mo
Freemium · $12/mo · Free trial
Free plan; from $12/mo (annual) or $29/mo
Freemium · $1.80/mo · Free trial
Free ($5 credits/mo); from $1.80/1K results
Freemium · Free · Free trial
Free 14-day trial; paid plans from €79/month
Outscraper Analytics & Data7.4 / 10Freemium · Usage-based · Free trial
Free tier; paid from ~$1–9 per 1k results
Statused Analytics & Data7.4 / 10Freemium · ~$6.70/mo · Free trial
30-day free trial; paid from ~$6.70/mo
Freemium · $160/mo · Free trial
Free (40K spans/mo); Pro $160/mo
Lightdash AI Analytics & Data7.3 / 10Freemium · $3K/mo · Free trial
Free (OSS self-host); Cloud from $3,000/mo
Freemium · $49/mo · Free trial
Free (limited); Moz Pro from $49/mo
Freemium · $40/mo · Free trial
Free (200 credits); paid from $40/mo
Freemium · $1/mo · Free trial
Free ($5/mo credits); scraping from $1/1k results
Freemium · $5/mo · Free trial
Free ($5 credits/mo); platform from $29/mo
Freemium · $1.50/mo · Free trial
Free (5K req/mo); PAYG $1.50/1K req
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