SEO & Growth

Analytics & Data Tools

The best analytics & data tools in SEO & Growth, reviewed and ranked.

Discover the best analytics & data tools — hand-reviewed and compared so you can pick the right one fast.

139 tools· Updated Oct 2026
Compare 120 analytics & data tools by price, free plan and free trial in one tableOpen the comparison →

All analytics & data tools

139 tools · filter by pricing, then sort.

Pricing
7.2 out of 10

An open-source web analytics platform that provides detailed insights into website traffic and user behavior while respecting privacy.

Best forMatomo is designed for website owners, marketers, data analysts, privacy-conscious organizations, e-commerce businesses, and anyone needing robust analytics without data sharing concerns
Pricing: PaidReviewed
7.7 out of 10

Enables predictive analytics and AI modeling directly within databases for businesses.

Best forData scientists
Pricing: Free TrialReviewed
7.6 out of 10

A product analytics platform that helps companies measure user engagement, analyze customer behavior, and drive product growth through data-driven insights.

Best forMixpanel is designed for product managers, data analysts, growth teams, and digital product companies that need deep insights into user behavior to drive product development and growth strategies
Pricing: FreemiumReviewed
7.2 out of 10

A behavior analytics platform that tracks user interactions through session replays, heatmaps, and conversion funnels to optimize website performance.

Best forMouseflow is designed for UX designers, product managers, e-commerce stores, marketers, and website owners who need detailed insights into user behavior to optimize conversion rates and user experience
Pricing: FreemiumReviewed
6.8 out of 10

Enterprise customer data platform owned by Rokt that collects, unifies and routes customer data to 300+ tools; quote-based, credit pricing.

Best forEnterprise customer data
Pricing: PaidReviewed
6.8 out of 10

AI platform for generating narratives, insights, and reports from structured data.

Best forSEO Specialists
Pricing: FreemiumReviewed
6.4 out of 10

IT infrastructure monitoring platform for performance visibility and alert management.

Best forNetwork engineers
Pricing: Free TrialReviewed
6.4 out of 10

Manages renewable energy assets, analytics, and performance optimization.

Best forEnergy analysts
Pricing: Free TrialReviewed
6.3 out of 10

Northbeam is a marketing attribution and measurement platform for ecommerce brands with large paid ad budgets, priced from $1,500 a month.

Best forEcommerce ad attribution
Pricing: PaidReviewed
6.5 out of 10

Scans documents, captures data, and digitizes workflows for enterprises.

Best forDocument managers
Pricing: Free TrialReviewed

Oracle's managed BI service for dashboards, reports and AI-assisted analysis on OCI. From $16 per user per month, with a 10-user minimum.

Best forOracle-centric enterprise BI
Pricing: PaidReviewed
6.0 out of 10

Provides workforce planning and organizational design analytics for enterprises.

Best forHR analysts
Pricing: Free TrialReviewed
7.4 out of 10

Scrapes web data and extracts structured information for analysis and research.

Best forData miners
Pricing: Free TrialReviewed

Delivers e-commerce data extraction API with large proxy network.

Best forShopify store owners
Pricing: Free TrialReviewed

Provides Google Trends scraping API with residential proxies.

Best forMarketing researchers
Pricing: FreemiumReviewed

Offers SERP scraping APIs with large-scale proxy infrastructure.

Best forData engineers
Pricing: FreemiumReviewed
7.0 out of 10

Automates data extraction and processing from websites and online sources.

Best forDevelopers
Pricing: Free TrialReviewed
7.5 out of 10

Provides product analytics, user feedback, and engagement insights for software teams.

Best forProduct managers
Pricing: Free TrialReviewed
8.1 out of 10

AI observability platform for monitoring, analyzing, and improving machine learning models.

Best forML Engineers
Pricing: PaidReviewed
6.5 out of 10

Delivers practice management, scheduling, and patient record solutions for therapy clinics.

Best forData analysts
Pricing: FreemiumReviewed
6.9 out of 10

Advanced location intelligence platform offering real-time foot traffic analytics and consumer behavior insights.

Best forRetailers
Pricing: FreemiumReviewed
7.9 out of 10

A lightweight, privacy-focused Google Analytics alternative that provides simple, actionable web analytics without cookies or personal data collection.

Best forPlausible Analytics is designed for privacy-conscious website owners, bloggers, small businesses, developers, and organizations that need simple, compliant analytics without the complexity and privacy issues of traditional analytics tools
Pricing: PaidReviewed
8.3 out of 10

An open-source product analytics platform that combines user behavior tracking, feature flags, and session recordings in one solution.

Best forDevelopers
Pricing: FreeReviewed
6.8 out of 10

Autonomous AI platform for building predictive models and task automation.

Best forAI Teams
Pricing: PaidReviewed
8.0 out of 10

A subscription metrics and retention platform that provides free revenue analytics combined with paid tools for subscription growth and customer retention.

Best forProfitWell is designed for SaaS companies, subscription businesses, startups, and growth teams that want comprehensive subscription analytics with options to add advanced retention and pricing optimization tools as they scale
Pricing: FreemiumReviewed
6.6 out of 10

Creates and manages dynamic QR codes for marketing and payments.

Best forMarketers
Pricing: FreemiumReviewed
6.9 out of 10

Enterprise digital analytics platform with session replay, journeys, heatmaps and Felix AI for web and mobile apps, sold by custom quote.

Best forEnterprise digital analytics
Pricing: PaidReviewed
6.5 out of 10

Delivers AI-powered data querying and business intelligence insights quickly.

Best forData analysts
Pricing: Free TrialReviewed

Provides API-based LinkedIn data access for integration and automation.

Best forDevelopers
Pricing: Free TrialReviewed
7.3 out of 10

Real estate data platform providing rental estimates, property insights, and market analytics.

Best forReal-estate investors
Pricing: PaidReviewed
6.6 out of 10

SAP's cloud tool for BI dashboards, enterprise planning and predictive analytics, built for companies that run SAP systems.

Best forSAP-based BI and planning
Pricing: Free TrialReviewed

Free cloud analytics suite for students & educators to build skills in SAS, Python & R.

Best forStudents and educators learning analytics in SAS, Python, and R
Pricing: FreeReviewed

Provides scalable LinkedIn scraping API solutions with proxy management.

Best forDevelopers
Pricing: Free TrialReviewed

Provides Amazon price scraping API for tracking product pricing data.

Best forPrice analysts
Pricing: FreemiumReviewed

Provides e-commerce scraping API for product and pricing data.

Best forData analysts
Pricing: Free TrialReviewed

Delivers Google Search results API with structured data output.

Best forData scientists
Pricing: FreemiumReviewed