SEO & Growth

Analytics & Data Tools

The best analytics & data tools in SEO & Growth, reviewed and ranked.

Discover the best analytics & data tools — hand-reviewed and compared so you can pick the right one fast.

139 tools· Updated Oct 2026
Compare 120 analytics & data tools by price, free plan and free trial in one tableOpen the comparison →

All analytics & data tools

139 tools · filter by pricing, then sort.

Pricing

Extracts LinkedIn profiles and company data via reliable scraping APIs.

Best forData analysts
Pricing: Free TrialReviewed

Delivers Google Search API for real-time SERP data and analytics.

Best forDevelopers
Pricing: FreemiumReviewed

Delivers Google Trends API for search trend analytics.

Best forTrend analysts
Pricing: FreemiumReviewed
7.3 out of 10

AI-powered search tool that aggregates results from multiple search engines.

Best forSEO Tools Users
Pricing: FreemiumReviewed
6.7 out of 10

Gain in-depth insights into website traffic, audience behavior, and competitor strategies with Similarweb's AI-powered analytics platform.

Best forMarket researchers
Pricing: PaidReviewed
6.6 out of 10

Embedded analytics platform for software companies that want dashboards and AI queries inside their own product. Quote-based pricing, 7-day trial.

Best forEmbedded product analytics
Pricing: Free TrialReviewed
8.0 out of 10

Site24x7 is Zoho's cloud monitoring platform for websites, servers, networks, cloud and applications, with a free plan for 50 uptime monitors.

Best forUptime to full-stack checks
Pricing: FreemiumReviewed
7.2 out of 10

Tracks and analyzes geolocation data for mobile apps and services.

Best forSales teams
Pricing: FreemiumReviewed
6.6 out of 10

A qualitative analytics platform that provides session recordings, heatmaps, and event tracking to understand user behavior.

Best forProduct and UX teams analyzing user behavior
Pricing: FreemiumReviewed
6.8 out of 10

Monitors network performance, bandwidth usage, and device health with advanced analytics.

Best forNetwork administrators
Pricing: Free TrialReviewed
6.6 out of 10

Comprehensive SEO & Analytics Suite for Websites and Online Stores

Best forSoftware engineers
Pricing: PaidReviewed
7.2 out of 10

AI-powered enterprise research platform that uses specialized agents to design, field, and synthesize user studies at scale.

Best forEnterprise UX research teams and product organizations that need scalable, AI-assisted user insights across multiple channels and products
Pricing: FreemiumReviewed
7.4 out of 10

Tracks website uptime, performance, and digital service status in real time.

Best forMarketing teams
Pricing: Free TrialReviewed
7.1 out of 10

Supermetrics pulls marketing and ad data into Google Sheets, Looker Studio, Excel, Power BI or a warehouse, for marketers and agencies who report.

Best forMarketing data into Sheets
Pricing: Free TrialReviewed
7.0 out of 10

Talkwalker is an AI-powered consumer intelligence platform providing deep insights into brand reputation, market trends, and campaign performance through real-time social listening and data analytics.

Best forBrand managers
Pricing: PaidReviewed
7.0 out of 10

AI tool for identifying trends, topics, and content opportunities.

Best forCybersecurity Teams
Pricing: PaidReviewed
7.6 out of 10

AI observability and workflow platform for monitoring experiments and tracking model performance.

Best forDevelopers
Pricing: PaidReviewed
7.1 out of 10

Ecommerce analytics and attribution platform for Shopify brands, with a free plan and paid tiers that add multi-touch attribution and AI tools.

Best forShopify brand attribution
Pricing: FreemiumReviewed
7.7 out of 10

Tool for analyzing and interpreting AI model outputs to ensure reliability and performance.

Best forAI Researchers
Pricing: FreemiumReviewed
7.0 out of 10

TrustMRR is a free database of startup revenue verified through Stripe and other payment APIs, plus a marketplace for buying and selling startups.

Best forProving startup revenue
Pricing: FreemiumReviewed
3.9 out of 10

Tracks and analyzes YouTube channels, video performance, and audience engagement metrics.

Best forVideo analysts
Pricing: Free TrialReviewed
8.0 out of 10

Platform for structuring and extracting data from unstructured documents using AI.

Best forData Engineers
Pricing: FreemiumReviewed
6.8 out of 10

Visier is a people analytics and workforce planning platform that turns HR and business data into AI-assisted insights for HR leaders and executives.

Best forEnterprise people analytics
Pricing: PaidReviewed
7.3 out of 10

An all-in-one conversion optimization platform offering A/B testing, heatmaps, session recordings, and user feedback tools.

Best forVWO is designed for marketers, product managers, UX designers, e-commerce stores, and enterprises that need a comprehensive platform for conversion rate optimization and user experience testing
Pricing: PaidReviewed
7.0 out of 10

Progress's network and IT infrastructure monitoring software for Windows Server, with a free 10-device edition and paid plans from $1,229 a year.

Best forSelf-hosted network monitor
Pricing: FreemiumReviewed
6.8 out of 10

Platform for AI model monitoring, data quality checks, and observability insights.

Best forData Engineers
Pricing: FreemiumReviewed

Delivers Google Trends scraping and automation tools.

Best forDevelopers
Pricing: Free TrialReviewed
6.8 out of 10

Delivers AI-powered analytics and insights for business decision-making.

Best forDevelopers
Pricing: FreemiumReviewed

Offers structured Amazon product data API for scalable e-commerce insights.

Best forData engineers
Pricing: Free TrialReviewed

Provides automatic data extraction API with structured outputs.

Best forData scientists
Pricing: FreemiumReviewed

Offers structured product data extraction API for e-commerce platforms.

Best forE-commerce analysts
Pricing: Free TrialReviewed