Red Points
Protects intellectual property, detects counterfeits, and manages brand enforcement.
Our take: Red Points is an enterprise-grade brand protection suite trusted by 1,300+ brands, offering unlimited automated takedowns across 5,000+ marketplaces, social channels, domains, and video platforms.
The go-to automated brand protection platform for mid-market and enterprise brands serious about removing counterfeits and IP infringements at scale.
Our score
Reviewed by the Conversion Gems editorial team. Hover a facet to focus it; click to pin.Tap a facet to focus it.
Community ratings
Shown for context only. Our score is independent.
2.9 / 5 aggregate · across 2 sources
Third-party ratings shown verbatim; aggregate weighted by review volume.
What it is, and why we rate it
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Our takeRed Points is an enterprise-grade brand protection suite trusted by 1,300+ brands, offering unlimited automated takedowns across 5,000+ marketplaces, social channels, domains, and video platforms.
Why we rate itRed Points earns high marks for its breadth of coverage (240+ countries, 5,000+ marketplaces), its AI Copilot trained on proprietary enforcement data, and a fully managed service model that removes operational burden from brand teams.
The catchOpaque, quote-only pricing makes budgeting difficult and can mean sticker shock for smaller brands.
Best / not good for
- Mid-market and enterprise brands battling counterfeit products on global marketplaces
- Media rights holders needing automated anti-piracy enforcement at scale
- Legal and brand teams that want a fully managed, always-on enforcement service
- Small businesses or startups without budget for enterprise-tier software
- Teams wanting transparent, self-serve pricing before engaging sales
- Companies needing lightweight trademark monitoring only (overkill for simple use cases)
Friction report
Trade-offs to know before signing up.
- Time to valueModerate: onboarding is managed by a dedicated customer success team and requires scoping sessions before enforcement begins; early results typically visible within weeks, not days.
- Scale breakpointScales well — flat-fee model means takedown volume does not drive costs up. The ceiling is negotiated contract scope (trademark count, channels), so expanding coverage requires renegotiation.
- Walled gardenModerate: dashboards, enforcement logic, and data live inside Red Points' platform; some exports available but workflows and historical data are not easily portable to alternatives.
A look inside

Frequently Asked Questions
Does this brand protection platform detect counterfeits and copyright infringements?
Does Red Points protect brands from counterfeit online sellers?
How does Red Points help brands protect their revenue and reputation by automatically detecting and removing counterfeits and digital piracy?
How does this brand protection platform detect counterfeit products and unauthorized online listings?
What intellectual property protection and brand enforcement features does this platform provide?
Alternatives
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