Matrixify
Matrixify (formerly Excelify) is a Shopify app for bulk importing, exporting, updating and migrating store data with Excel, CSV or Google Sheets.
Our take: Matrixify does what Shopify's built-in CSV tools cannot: many more data types, much bigger files, partial updates and bulk deletes.
Matrixify, formerly Excelify, is a Shopify app for bulk importing, exporting, updating and migrating store data with Excel, CSV or Google Sheets. The free Demo plan limits each job to 10 items per entity. Paid plans cost $20, $50 or $200 every 30 days, depending on how big each job is.
The go-to bulk data tool for serious Shopify stores; size the plan to your biggest job.
Our score
Reviewed by the Conversion Gems editorial team. Hover a facet to focus it; click to pin.Tap a facet to focus it.
What it is, and why we rate it
One line each. Open a row for detail.
Our takeMatrixify does what Shopify's built-in CSV tools cannot: many more data types, much bigger files, partial updates and bulk deletes.
Best / not good for
- Large Shopify catalogues
- Store migrations to Shopify
- Scheduled data feeds and backups
- Non-Shopify stores
- Merchants editing a handful of products
- Teams that avoid spreadsheets
Friction report
Trade-offs to know before signing up.
- Time to valueMinutes to export; imports need the template's column rules.
- Scale breakpointJobs above 5,000 products or 1,000 orders (Basic) or 50,000 products (Big).
- Walled gardenLow: data moves in standard Excel, CSV and Google Sheets files.
Matrixify plans and pricing
| Plan | Price | Per-job limits | Extras |
|---|---|---|---|
| Demo | Free | 10 items per entity (2 menus, 1 shop) | Scheduling, FTP/SFTP, metafields, free additional store |
| Basic | $20 per 30 days | 5,000 products, 600 collections, 2,000 customers, 1,000 orders | Higher priority for feature requests |
| Big | $50 per 30 days | 10x Basic (e.g. 50,000 products) | Batch import, 5 parallel threads |
| Enterprise | $200 per 30 days | Unlimited | 10+ parallel threads, 2 parallel manual jobs, unlimited AI MCP jobs |
From Matrixify's pricing page and Shopify App Store listing, checked 4 October 2026. Billed in USD through Shopify every 30 days.
Frequently Asked Questions
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Does Matrixify work with WooCommerce?
Matrixify alternatives
Other ways to move Shopify data:
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