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Reviewed · Updated 2026-06-19

Sitebulb

A powerful website crawler and audit tool designed for SEO professionals, offering in-depth analysis and visual reporting.

Reviewed by the Conversion Gems editorial team ·
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Pricing
Free Trial
Best for
Technical SEO specialists
Category
Developer & Technical
The bottom line

The go-to visual SEO crawler for agencies and consultants who want thorough, client-ready technical audit reports.

7.8
Our score
7.8 / 10
Conversion Gems editorial verdict
From $13.50/mo (annual) · $17.50/mo monthly
Features9/10
9 - 300+ hints, JS crawling, crawl maps, PDF reports, hreflang, accessibility & structured data; industry-leading breadth for a desktop crawler.
Value7/10
7 - Desktop tiers are competitive at $13.50–$40/mo; cloud jumps to $119/mo+ which is steep for smaller teams.
Ease of use8/10
8 - Clean, guided interface with educational hints per issue; desktop installation is a minor friction point.
Ecosystem7/10
7 - Native GA4, GSC, Google Sheets and Data Studio integrations; limited third-party API surface beyond exports.
Support7/10
7 - Solid documentation, community forum and email support on paid plans; no live chat.

Community ratings

4.5/ 5 aggregate · across 2 sources
G2
4.5650+ reviews
Capterra
4.950+ reviews

Third-party ratings shown verbatim; aggregate weighted by review volume.

What it really is

Sitebulb — desktop and cloud website crawler for technical SEO audits.

Our take

Sitebulb is a best-in-class technical SEO crawler offered as desktop software (Windows/Mac) and a cloud team version. It identifies 300+ SEO issues with standout visual crawl maps and educational hints that explain the *why* behind each finding. DB lists $13.50/mo which reflects the annual Lite price; actual Lite monthly is $17.50/mo and Pro starts at $32/mo (annual), with cloud from $119/mo.

Why we rate it

Sitebulb's educational hint system sets it apart: every issue surfaces a plain-English explanation of why it matters and how to fix it, making audits actionable for junior SEOs and compelling for clients. Crawl maps give a visual hierarchy no spreadsheet export can match.

The catch

Desktop versions require local installation (Windows or Mac); the cloud tier starts at $119/mo, making team-wide browser-based access expensive. Per-seat add-ons on Pro can compound costs quickly for larger teams.

Best for
SEO agencies producing visual, client-ready audit deliverables
Technical SEO specialists auditing large or JS-heavy sites
In-house teams running scheduled recurring site health monitoring
Not good for
Freelancers on tight budgets who need cloud collaboration under $50/mo
Teams requiring a fully browser-based crawl tool without desktop install
Non-technical marketers who don't need deep crawl-level data
Friction report
Time to value
Fast: install desktop app, enter a URL, and receive a full visual audit with prioritised hints within minutes of first launch.
Scale breakpoint
Cloud pricing jumps steeply at team scale; per-seat add-ons on the Pro desktop plan accumulate quickly past 5 users.
Walled garden
Moderate: audit data lives locally (desktop) or in Sitebulb Cloud; CSV/PDF exports exist but crawl history does not transfer between desktop and cloud environments.

A look inside

Sitebulb product screenshot

Frequently Asked Questions

Alternatives

Step up

Sitebulb Cloud (from $119/mo) for browser-based team access with automated recurring crawls and collaboration.

Lighter alternative

Screaming Frog free tier (up to 500 URLs) for occasional small-site spot-checks at no cost.

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Tags

#TechnicalSEO#Crawling#Audits

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