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Cognism

B2B sales intelligence platform with phone-verified contacts, intent signals, and CRM enrichment for revenue teams targeting the right buyers.

Our take: Cognism focuses on accurate, compliance-checked B2B contact data, with particular strength in Europe.

Best forB2B prospecting in Europe
ReviewedPricing: Paid
Try CognismQuote only (Standard or Pro, 5 seats each)

Cognism is a B2B sales intelligence platform that gives sales, marketing and RevOps teams contact and company data, including phone-verified mobile numbers, plus buying signals and CRM enrichment. It sells two prospecting packages, Standard and Pro, each with 5 seats included. Cognism doesn't publish prices: you get a quote from sales, and instead of a free trial it offers a free data sample.

The bottom line

A strong option for teams that need compliance-checked B2B contact data, especially in Europe, if you are willing to buy through a sales process.

Our score

Reviewed by the Conversion Gems editorial team. Hover a facet to focus it; click to pin.Tap a facet to focus it.

Community ratings

Shown for context only. Our score is independent.

G2
4.5 out of 5
1,300+ reviews
Capterra
4.5 out of 5
250+ reviews
Trustpilot
3.0 out of 5
370+ reviews

4.2 / 5 aggregate · across 3 sources

Third-party ratings shown verbatim; aggregate weighted by review volume.

What it is, and why we rate it

One line each. Open a row for detail.

What it really isCognism — a B2B sales intelligence platform providing phone-verified contacts, intent signals, and CRM enrichment.
Our takeCognism focuses on accurate, compliance-checked B2B contact data, with particular strength in Europe.
Standard covers core prospecting: contact and company data, list building with firmographic, technographic and signal filters, AI account research, CSV enrichment and MCP and API access. Pro adds a premium mobile filter, on-demand mobile verification and intent data. CRM Enrichment is an add-on or a standalone product. All prices are quoted by sales.
Why we rate itCognism's compliance-first approach and verified data quality make it a strong choice for teams prioritizing data accuracy and regulatory adherence.
The catchThere is no public price list and no free trial, so you have to go through sales to learn the cost.
Usage runs on credits, so heavy list building means buying extra credits.

Best / not good for

Best for
  • Mid-sized to large B2B sales teams
  • Organizations targeting European markets
  • Teams requiring compliant, verified contact data
Not good for
  • Small businesses with limited budgets
  • Teams primarily operating outside Europe
  • Organizations seeking transparent, self-serve pricing models
Trade-offs

Friction report

Trade-offs to know before signing up.

  1. Time to value
    Moderate: Requires sales engagement and onboarding before full utilization.
  2. Scale breakpoint
    Each package includes 5 seats and a credit allocation per seat; larger teams and heavy list builders need more seats or extra credits.
  3. Walled garden
    Moderate: Integrates with major CRMs but may have limitations with less common tools.

Cognism plans

PlanPriceWhat you get
StandardQuote5 seats; contact and company data, list building with firmographic, technographic and signal filters, AI account research, CSV enrichment, MCP and API access
ProQuote5 seats; everything in Standard plus premium mobile filter, on-demand mobile verification, intent data and enhanced dashboards
CRM EnrichmentQuoteAdd-on to Standard or Pro, or a standalone product; enriched records are kept up to date

From Cognism's pricing page, checked 3 October 2026. Cognism publishes no prices. 1 credit reveals 1 contact; a credit is used again only if that contact changes jobs.

Frequently Asked Questions

How much does Cognism cost?

Cognism doesn't publish prices. Its Standard and Pro prospecting packages each include 5 seats and are quoted by sales; CRM Enrichment is quoted separately (checked 3 October 2026).

Does Cognism offer a free trial?

We found no free trial on Cognism's site. It offers a free data sample with mobile numbers and emails for contacts in your target accounts, and an interactive product demo.

How do Cognism credits work?

One credit reveals one contact. Each seat includes a credit allocation, extra credits can be bought at any time, and viewing a contact you already revealed doesn't use another credit unless that person changes jobs.

Which CRMs does Cognism integrate with?

Cognism lists integrations with Salesforce, HubSpot, Pipedrive and Microsoft Dynamics, plus Outreach and Salesloft and a Chrome extension.

Is Cognism's data GDPR compliant?

Cognism says its database complies with GDPR and CCPA, and that it checks numbers against do-not-call registries in the US, UK, Australia, France, Germany and other European countries.

Cognism alternatives

Other B2B contact data tools from our reviews:

Conversion Gems independently reviews every tool.

Tags

#sales intelligence#B2B prospecting#CRM enrichment