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Samsung Food (formerly Whisk)

AI-powered recipe and meal planning tool that generates personalized meal suggestions.

Our take: Whisk fully rebranded to Samsung Food in 2023; whisk.com now redirects to samsungfood.com.

Best forBusy Professionals
ReviewedPricing: Freemium
7.4 out of 105 criteria · see breakdown
Try SamsungFree; Food+ from $6.99/mo or $59.99/yr
Whisk is now Samsung Food

Samsung bought Whisk in 2019 and relaunched the app as Samsung Food in August 2023, keeping its recipe saving, meal planning and shopping list features. The whisk.ai address we linked to before has been listed as a domain for sale since at least July 2023 and was not Whisk's site.

Checked October 3, 2026
The bottom line

Best free meal-planning hub for home cooks; Food+ adds meaningful AI personalization for under $7/mo.

Our score

Reviewed by the Conversion Gems editorial team. Hover a facet to focus it; click to pin.Tap a facet to focus it.

What it is, and why we rate it

One line each. Open a row for detail.

What it really isSamsung Food (formerly Whisk) — AI recipe saver, meal planner, and grocery list app.
Our takeWhisk fully rebranded to Samsung Food in 2023; whisk.com now redirects to samsungfood.com.
It is freemium, with a $6.99/mo paid tier, and it is a cooking and food app. The core experience — save recipes from any URL, build a weekly meal plan, auto-generate a grocery list — is genuinely polished; the Food+ subscription layers in AI-personalized meal plans, nutrition goal tracking, pantry management, and an ad-free interface.
Why we rate itFew free meal-planning apps match Whisk/Samsung Food's combination of recipe capture, drag-and-drop meal calendar, and grocery list that syncs to Instacart or Amazon Fresh — all without paywalling the basics.
Food+ is one of the more fairly priced premium cooking subscriptions available.
The catchCore AI personalization (tailored meal plans, nutrition goals) lives behind the Food+ paywall.
Samsung branding creates some confusion; users expecting the old standalone Whisk experience may be put off by the Samsung ecosystem lean.

Best / not good for

Best for
  • Home cooks who save recipes from multiple websites and want one hub
  • Busy families building weekly meal plans with auto-generated grocery lists
  • Samsung Galaxy device users who benefit from deeper ecosystem integration
Not good for
  • Professional nutritionists needing clinical-grade macro tracking and client reporting
  • Users wanting offline-first apps with no cloud dependency
  • Those who need advanced recipe scaling for large catering or commercial volumes
Trade-offs

Friction report

Trade-offs to know before signing up.

  1. Time to value
    Fast — recipe import and first meal plan slot populated within minutes of signup; no forced onboarding survey.
  2. Scale breakpoint
    AI personalization caps without Food+; heavy users hit recipe-organization limits (no nested folders) as cookbook grows.
  3. Walled garden
    Moderate — recipes stored in Samsung Food's cloud; exports possible but not seamlessly portable to other apps.
Still a fit?
If none of these block you, start on the free plan.
Try Samsung

A look inside

Samsung Food (formerly Whisk) product screenshot

Frequently Asked Questions

What is Whisk AI and what does it do?

Whisk AI is an experimental generative image creation tool from Google Labs that uses advanced AI models to help users generate new visuals by combining multiple visual inputs or enhancing prompts. It makes creating custom, high-quality images easier and more intuitive than traditional text-to-image generators.

How does Whisk AI create images?

Whisk AI uses a unique approach where you can provide multiple image inputs — such as a subject, a scene, and a style — and the AI blends these elements together to produce a brand-new visual. It also uses large language and image models to understand and enrich simple prompts for more detailed results.

What makes Whisk AI different from other AI image generators?

Unlike many tools that rely only on text prompts, Whisk emphasizes image-based prompting (subject + scene + style), letting you remix real visuals into novel creations. This allows for creative exploration and more visually guided outputs without needing complex text prompt engineering.

Is Whisk AI free to use?

Yes — Whisk AI is currently available for free as part of Google Labs’ experimental suite, letting users try the tool and generate images without cost. Availability may vary by region and may evolve as the experiment develops.

Who should use Whisk AI?

Whisk AI is ideal for creators, designers, marketers, and anyone interested in generating custom visuals quickly and creatively. Because it simplifies the process of generating unique images using visual inputs, it’s useful for concept art, branding visuals, storyboards, and social media content.

Alternatives

  • Step up

    Mealime Pro or PlateJoy for deeper clinical nutrition planning and dietitian-reviewed meal plans.

  • Lighter alternative

    Paprika Recipe Manager for a one-time-purchase offline-friendly recipe box with no subscription.

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Tags

#MealPlanner#RecipeAI#Lifestyle

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