SEO & Growth · Rank Tracking

SE Ranking

Complete SEO software with AI search tracking to keep you present everywhere

Our take: SE Ranking delivers a comprehensive SEO toolkit — rank tracking, site audits, keyword research, backlinks, content tools, and local marketing — at a price point well below Semrush and Ahrefs.

Best forBudget all-rounder
ReviewedPricing: Paid
Try SEFrom $129/mo (or $103.20/mo annual)
The bottom line

The sharpest all-in-one SEO platform for mid-market teams and agencies that need serious capability without enterprise price tags.

Our score

Reviewed by the Conversion Gems editorial team. Hover a facet to focus it; click to pin.Tap a facet to focus it.

Community ratings

Shown for context only. Our score is independent.

G2
4.8 out of 5
1,500+ reviews
Capterra
4.7 out of 5
290+ reviews
Trustpilot
4.1 out of 5
690+ reviews

4.6 / 5 aggregate · across 3 sources

Third-party ratings shown verbatim; aggregate weighted by review volume.

What it is, and why we rate it

One line each. Open a row for detail.

What it really isSE Ranking — all-in-one SEO platform with rank tracking, keyword research, site audits, backlink analysis, and AI search visibility monitoring.
Our takeSE Ranking delivers a comprehensive SEO toolkit — rank tracking, site audits, keyword research, backlinks, content tools, and local marketing — at a price point well below Semrush and Ahrefs.
The current Core plan starts at $129/mo monthly (or $103.20/mo billed annually). A standout add-on tracks brand visibility across AI platforms including ChatGPT, Perplexity, Gemini, and Google AI Overviews, making it unusually forward-looking for its tier.
Why we rate itSE Ranking hits the sweet spot between feature depth and affordability — covering the full SEO workflow from audit to reporting — while being among the first at this price tier to offer structured AI search visibility tracking across major LLM and AI answer platforms.
The catchBacklink index is noticeably smaller than Ahrefs or Semrush; AI Search tracking is a paid add-on (+$89/mo monthly); white-label agency features require a separate Agency Pack add-on on top of the base plan.

Best / not good for

Best for
  • SEO agencies managing multiple client projects on a budget
  • In-house teams needing rank tracking, audits, and reporting in one tool
  • Teams monitoring brand visibility across ChatGPT, Perplexity, and Google AI Overviews
Not good for
  • Teams requiring the deepest backlink datasets (Ahrefs leads here)
  • Enterprise orgs needing advanced custom reporting out of the box
  • Individual bloggers or solopreneurs who only need lightweight rank tracking
Trade-offs

Friction report

Trade-offs to know before signing up.

  1. Time to value
    Fast: 14-day free trial with no credit card; first rank tracking project live within minutes of signup.
  2. Scale breakpoint
    Daily keyword limits (2k on Core, 5k on Growth) become a bottleneck for large-site or high-volume agency use; scaling up means significant per-plan cost jumps.
  3. Walled garden
    Moderate: most data is exportable; white-label client reporting and agency features are locked behind a separate paid add-on.

A look inside

SE Ranking product screenshot

Frequently Asked Questions

What is SE Ranking and what does it help with?

SE Ranking is an all-in-one SEO platform that helps users track keyword rankings, audit websites, analyze competitors, and improve overall search visibility.

Who should use SE Ranking?

SEO professionals, digital marketers, agencies, and small business owners can benefit. It’s ideal for anyone who wants a balance between powerful SEO features and ease of use.

How does SE Ranking support keyword tracking?

SE Ranking allows users to monitor keyword positions across search engines, locations, and devices, providing accurate ranking updates and historical data.

Can SE Ranking help with website audits and optimization?

Yes. It offers in-depth site audits, on-page SEO checks, and technical issue detection, helping users fix problems that affect rankings.

Why choose SE Ranking over other SEO tools?

SE Ranking stands out by combining rank tracking, audits, competitor research, and reporting in one affordable platform, making it suitable for both beginners and advanced users.

Alternatives

Conversion Gems independently reviews every tool.

Tags

#SEO