Honey
Honey is a free browser extension that automatically discovers and applies coupon codes at checkout, and offers cash back rewards, helping users save money on online purchases.
Our take: Honey remains the most widely installed coupon extension, bundled into PayPal's ecosystem and covering 30,000+ retailers.
Still the easiest passive coupon tool for casual shoppers, but the affiliate-hijacking scandal warrants caution and transparency.
Our score
Reviewed by the Conversion Gems editorial team. Hover a facet to focus it; click to pin.Tap a facet to focus it.
Community ratings
Shown for context only. Our score is independent.
1.8 / 5 aggregate · across 1 source
Third-party ratings shown verbatim; aggregate weighted by review volume.
What it is, and why we rate it
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Our takeHoney remains the most widely installed coupon extension, bundled into PayPal's ecosystem and covering 30,000+ retailers.
Why we rate itFor zero cost, Honey delivers real savings at checkout with minimal friction — install once and forget it.
The catchThe 2024–2026 affiliate-link controversy revealed that Honey could silently swap out creator referral codes, raising legitimate trust questions.
Best / not good for
- Casual online shoppers who want automatic savings without any extra steps
- Amazon buyers who benefit from Honey's price-history and cross-seller comparison tools
- PayPal users already in the ecosystem who want cash-back consolidation
- Privacy-conscious users uncomfortable with broad browsing data collection
- Content creators and affiliate marketers (risk of commission attribution conflicts)
- Power savers who want the highest possible cash-back rates (dedicated apps like Rakuten pay more)
Friction report
Trade-offs to know before signing up.
- Time to valueFast: one-click browser install, no account required to try coupons; Gold rewards require a free PayPal account.
- Scale breakpointNot scale-dependent for consumers — value is consistent regardless of spend volume. Retailers and affiliates face attribution issues at any scale.
- Walled gardenModerate: Honey Gold points are redeemable only through PayPal (cash) or select gift cards; earned rewards cannot be exported or transferred outside the PayPal ecosystem.
A look inside

Frequently Asked Questions
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Alternatives
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