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Productivity & Business · Scheduling & Booking

Bookee

Offers scheduling, payments, and client management for fitness and wellness businesses.

Our take: Bookee rebranded to Kenko in early 2025 and pivoted from a straightforward studio management SaaS (~$99–$299/mo) to an AI-powered marketing and managed-growth platform.

Best forFitness studios
ReviewedPricing: Free Trial
7.0 out of 105 criteria · see breakdown
Try BookeeFrom $499/mo (or $2,995/yr billed annually)
The bottom line

Kenko is a premium fitness studio growth platform combining booking, memberships, and AI marketing — priced for studios serious about scaling revenue.

Our score

Reviewed by the Conversion Gems editorial team. Hover a facet to focus it; click to pin.Tap a facet to focus it.

Community ratings

Shown for context only. Our score is independent.

G2
4.1 out of 5
20+ reviews
Capterra
4.5 out of 5
70+ reviews

4.4 / 5 aggregate · across 2 sources

Third-party ratings shown verbatim; aggregate weighted by review volume.

What it is, and why we rate it

One line each. Open a row for detail.

What it really isKenko (formerly Bookee) — AI-powered booking, marketing, and growth platform for boutique fitness studios.
Our takeBookee rebranded to Kenko in early 2025 and pivoted from a straightforward studio management SaaS (~$99–$299/mo) to an AI-powered marketing and managed-growth platform.
Current plans run $499–$798/month. This is purpose-built fitness studio management software with marketing automation layered on top.
Why we rate itKenko bundles the full studio ops stack — scheduling, memberships, payments, and branded member app — with AI-driven marketing automation and dedicated human coaches.
The 90-day guarantee is a bold ROI commitment rarely seen in this category.
The catchThe rebrand from Bookee pushed entry costs from ~$99/mo to $499–$798/mo, pricing out smaller or early-stage studios.
Managed-service tiers add further cost beyond the base SaaS fee.

Best / not good for

Best for
  • Established boutique fitness studios wanting to automate client acquisition and retention
  • Studios hitting a revenue plateau with their current basic scheduling tools
  • Multi-format gyms (yoga, Pilates, CrossFit) needing branded apps and automated messaging
Not good for
  • Solo trainers or micro-studios on tight budgets — entry pricing starts at hundreds per month
  • Businesses outside the fitness and wellness vertical seeking a general booking tool
  • Studios wanting a lightweight scheduler without full marketing platform overhead
Trade-offs

Friction report

Trade-offs to know before signing up.

  1. Time to value
    Moderate — dedicated onboarding coach accelerates setup, but full marketing automation workflows take meaningful configuration time.
  2. Scale breakpoint
    Multi-location and franchise operators must contact sales for Custom pricing; transparency drops at that tier.
  3. Walled garden
    Moderate — proprietary branded member apps and automation journeys create switching friction; data exports exist but workflows remain in-platform.
Still a fit?
If none of these block you, try it on the official site.
Try Bookee

A look inside

Bookee product screenshot

Frequently Asked Questions

Is there an API available for custom integrations?

An API is available for custom integrations with other software or in-house systems.

Does this wellness business software manage bookings, memberships, and payments?

Yes, wellness business software manages bookings, memberships, class schedules, and payments to improve operational efficiency.

How can Bookee help in managing and marketing fitness and wellness businesses?

Bookee manages and markets fitness and wellness businesses, handling memberships, scheduling, and client engagement.

How does this fitness and class management platform handle scheduling, memberships, and billing?

Fitness and class management platforms handle scheduling, memberships, and billing by centralizing bookings, payments, and client communications.

How does this platform help fitness studios manage memberships, class schedules, and client engagement?

Fitness studios can manage memberships, schedule classes, track attendance, and engage clients through integrated tools.

Alternatives

  • Step up

    Kenko Custom plan for multi-location franchise management with tailored AI systems.

  • Lighter alternative

    Mindbody or Pike13 for simpler boutique studio scheduling at a lower monthly entry price.

Showing 1–2 of 2

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Tags

#Booking#Scheduling

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